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STRIDE - (noun) A style of jazz piano playing in which the right hand plays the melody and the left hand alternates between the bass notes on the strong beats and chords on the weak ones.

RESTAURANT IDENTITY AND BRANDING

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CHALLENGE

To create a name, logo, and menu that appeals to a young, hip demographic (ages 25-34), with a focus on New Orleans cuisine.

 

IDEA / SOLUTION​

​A hip and modern style restaurant with live entertainment (dueling pianos)

-Sleek and recognizable restaurant name, STRIDE, that appeals to the targeted consumer.

-Modern logo design incorporating the piano bar theme.

-Upscale, clean and simple menu with a focus on New Orleans cuisine.  

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